AUDI SHOE CONCEPT
Year: 2026
Product design & 3D animation

Process: The First Sketch

Everything began with a single ink sketch. A few fast lines were enough to fix the attitude of the shoe: a low, forward-leaning profile, a metal frame cutting across the side and a sole drawn like a car chassis, with the four rings already in place. This drawing became the reference for every step of the 3D modelling.

Audi shoe concept sketch

Concept: Engineered Like a Car

A laceless slip-on performance sneaker imagined as an extension of the Audi design language. The silhouette borrows the tension of a car body: a sculpted metal frame wraps the heel and runs along the side like a shoulder line, while the sole is drawn as a low, aerodynamic chassis with air intakes and the four rings set into it.

Design: Materials & Details

The upper is a single piece of soft, matte leather, offered in slate grey and warm cognac. Brushed champagne gold and satin aluminium trims frame the shoe, the Audi logo is embossed in metal on the side, and a concealed zip on the tongue keeps the front clean. The 3D animation reveals every detail, from the toe cap to the engineered heel.